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Displaying all 98 summaries
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- Groundswell Scott A. Martin
- Simply Put Ben Guttmann
- The Great Digital Transformation Gerard Szatvanyi
- The Future of Purpose-Driven Branding David Aaker
- The Death of Demographics David Allison
- Entrepreneurial Marketing Philip Kotler
- Primal Storytelling Anthony Butler
- Snake Oil Dan Russell
- Brand Primacy Cory Schmidt
- Make Your Brand Matter Steven Soechtig
- Exponential Jeff Rosenblum
- What Customers Hate Nicholas J. Webb
- Founder Brand Dave Gerhardt
- Likeable Social Media Dave Kerpen
- Lies, Damned Lies, and Marketing Atul V. Minocha
- Getting to Aha! Darshan Mehta
- Sway Christina Del Villar
- Get Different Mike Michalowicz
- Upstream Marketing Tim Koelzer, Kristin Kurth
- Marketing 5.0 Philip Kotler
- Quantum Marketing Raja Rajamannar
- The Hidden Psychology of Social Networks Joe Federer
- Influence Robert Cialdini
- From Individual to Empire Laura Bull
- Content Marketing, Engineered Wendy Covey
- Be the Go-To Theresa M. Lina
- Think. Do. Say. Ron Tite
- The Tipping Point Malcolm Gladwell
- Stand for Something Brian Burkhart
- Brand New Name Jeremy Miller
- Irrational Loyalty Deb Gabor
- Brand Currency Steve Susi
- Straight Talk About Public Relations Robert Wynne
- The 1-Page Marketing Plan Allan Dib
- Fusion Denise Lee Yohn
- Building a StoryBrand Donald Miller