Unlock this Executive Book Summary® now for FREE!
Already a Summary.com member? Sign in.
Brand Primacy
How Google Made Companies the Kings of Content
10min reading time
/
14min listening time
About the Summary
In Brand Primacy: How Google Made Companies the Kings of Content, Cory Schmidt discusses how the ever-elusive search engine provider changed how it looks at a domain’s authority. Brands who provide relevant and meaningful content are now the kings of the search engine – and if you want to achieve this, he will tell you how.
In This Summary, You Will Learn:
- What Search Engine Optimization (SEO) is.
- Ways to utilize technical and content-first SEO strategies.
- How video can increase SEO results.
- How Brand Primacy is trending in the Google search.
- How to gain domain authority.
More Summaries
-
Exponential
Jeff Rosenblum
-
Content Marketing, Engineered
Wendy Covey
-
The Shift
Scott M. Davis
-
Free
Chris Anderson
-
Upstream Marketing
Tim Koelzer,
Kristin Kurth
-
Brand Hijack
Alex Wipperfurth