About the Summary

In Unlock, Matt Hulett walks you (the business leader) through five key questions that will help you determine whether you can unlock value for your company. You can change your market position. You can pivot, turn around, and/or refocus your growth business. You can change your course. You can change your destiny. You can drive a new destiny for your business and for your career. If you take away one thing from this book, let it be this: You need a plan. That is easy to say, but how do you create it? With this book, you can determine if your business has the potential to change its trajectory, whether you are at the helm of a cash cow or a startup.

In This Summary, You Will Learn:

  • The importance of aligning to your market.
  • That timing can make or break an outcome.
  • The importance of understanding your company, inside and out.
  • That thorough planning yields results.
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