About the Summary

Over 30 years of experience as a salesperson, sales trainer, sales leader, consultant, and coach has given Greg Nutter the knowledge and wisdom needed to find the consistent, predictable, and comprehensive formula for success that he shares in his book, P3 Selling: The Essentials of B2B Sales Success. Navigate today’s complex B2B environment confidently as you win more deals, receive more referrals, make more money, and advance your way up the corporate ladder.

In This Summary, You Will Learn:

  • How to navigate a complex B2B environment with confidence.
  • How to win more deals, receive more referrals, make more money, and advance up the corporate ladder.
  • Specific activities to help you tailor strategies and techniques to your unique situation.
  • The three most critical predictors of B2B sales success (without jargon or complexity).
  • A more profound sense of personal satisfaction resulting from having more control over achieving your goals versus hoping for a lucky break.
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