In this summary of The Thank You Economy, you will learn:
- How we have entered into an entirely new business era.
- Why the businesses and brands that harness the word-of-mouth power from social media will pull away from the pack and profit in today's markets.
- Why the companies that see the biggest returns will be those that can prove they care about their customers more than anyone else.
- How companies big and small can scale personal, one-on-one attention to their entire customer base.