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    The Thank You Economy

    The Thank You Economy

    The Thank You Economy

    by Gary Vaynerchuk

    Gary Vaynerchuk's Thank You Economy principles are about the way we communicate, the way we buy and sell, and the way businesses and consumers interact online and offline. Companies and brands are now competing on a whole new level in an entirely new business era. The Thank You Economy reveals how businesses can harness all the changes and challenges inherent in social media and turn them into tremendous opportunities for profit and growth.

    What You'll Learn

    In this summary of The Thank You Economy, you will learn:

    • How we have entered into an entirely new business era.
    • Why the businesses and brands that harness the word-of-mouth power from social media will pull away from the pack and profit in today's markets.
    • Why the companies that see the biggest returns will be those that can prove they care about their customers more than anyone else.
    • How companies big and small can scale personal, one-on-one attention to their entire customer base.
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