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Grown Up Digital
How the Net Generation is Changing Your World
About the Summary
Chances are you know someone between the ages of 11 and 30. You’ve seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen and doing who knows what on Facebook. They’re the first generation to have literally grown up digital — and they’re part of a global cultural phenomenon that’s here to stay. The bottom line is this: If you understand the Net Generation, you will understand the future. If you’re a baby boomer or Gen Xer: This is your field guide.
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