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Founder of Nike, Phil Knight started his entrepreneurial journey with a self-proclaimed, “Crazy Idea”: he would enjoy his work so much that it felt like play. He told himself, “Let everyone else call your idea crazy…just keep going. Don’t even think about stopping until you get there, and don’t give much thought to where “there” is.” Fifty years later he believes it is “the best advice–maybe the only advice–any of us should ever give.” In this Book Snap of Shoe Dog, you’ll get a look into Phil Knight’s full story, from the flash of this founding tenant in 1962 through his acceptance that he’d “won” by 1980.
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