Negotiation Made Simple

A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal
# 15min reading time / 27min listening time
About the Summary

Great negotiators are willing to be bold. They see opportunities others don’t see. In your negotiations, you will have setbacks, surprises, disappointments from the deals that don’t get done, but each setback is also a learning opportunity. In Negotiation Made Simple: A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal, author John Lowry provides five fundamental strategic skills that will enable you to see the bigger picture when you approach any negotiation so that you win the next deal, solve the next problem, maximize the next success, and overcome the people and circumstances that stand in the way of your dreams.

In This Summary, You Will Learn:

  • How to manage yourself as a negotiator.
  • The characteristics of competitive negotiation.
  • How to use creativity in cooperative negotiation.
  • Best practices to deliver the deal.
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