The Edge

Our professional development newsletter will enhance your current business skills, and help you learn new ones.

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  • How to Give Power to Conversations

    Influential people conduct critical conversations, which get people to pay attention and motivates them to take action. This Executive Edge looks into developing the valuable skills of conversation including speaking authentically, crafting the conversations you need to achieve results, choosing the right words to lead and inspire, and realizing that what you say is not […]

  • Basic Customer Management Strategies

    Ideally, a business should be designed around the outcomes that its preferred customers are trying to achieve. In this Executive Edge, the focus is on reviewing ways to develop successful customer-based strategies including finding your right customers, analyzing customer value, looking at the purchase progression, and identifying critical customer decision moments. One of the things […]

  • Rewrite Your Rules of Innovation

    Success today depends on an organization’s ability to outdistance the competition in capturing consumers’ unmet needs and filling them with exciting new benefits. This Executive Edge identifies different approaches that can inspire successful innovation efforts. Topics include operational innovation, co-innovation, customer backward innovation and experimental innovation. With a basic understanding of these, you’ll be able […]

  • Deconstructing a Problematic Workplace

    As a manager, you are tasked with seeing the reality of the culture of your workplace. This Executive Edge looks at the elements that can unsettle and fragment a workplace culture. Topics include managing resistance and drama, what happens when teams go bad, inevitable gender issues, and contagious negative energy. Managers at all levels will […]

  • Project an Inspiring Leader’s Image

    Inspiring leaders use their authority to positively influence their employees and their organizations. An important piece of this is to be the example that others want to follow. In this Executive Edge, the focus is on what it takes to earn those followers by examining how to act, the importance of walking the talk, maintaining a […]

  • Create a Connected Organization

    When people from all levels of an organization connect with others, personally and professionally, breakthrough results are possible. This Executive Edge examines the value of connectivity and shares advice on how to build it. Topics include encouraging a network of conversations, truly connecting with others, assessing whether you are connecting, and believing in what others […]

  • Is It Time to Reinvent Yourself?

    To succeed, you must have the ability to create the results you seek. You need to believe in your potential. But what if you find yourself stalled in mediocrity? Or maybe you’re facing an adversity such as job elimination or a mistake happened that affects your reputation? There will be times –– maybe not as […]

  • Navigating Toward Future Business

    Increasingly it becomes necessary for businesses to challenge the status quo and explore new directions –– not only to find competitive advantage, but also to stay relevant and prosperous. In this issue of Executive Edge, the focus is on advice to move your organization forward, such as: stay on the forefront of innovation, get your […]

  • Set a Goal and Go for It

    To achieve what you want in life, get into the habit of goal setting. Identify what you want and make a measurable, time-limited goal to attain it. This Executive Edge looks into how to set goals and incorporate the ways to reach them into your daily routine. Sometimes it takes restructuring your life to get […]

  • Choose to Be Accountable

    You empower yourself when you choose to be accountable. You are choosing to take charge of what happens in your life, rather than giving that choice to others. In this Executive Edge, we examine personal accountability, finding out what motivates you, choosing to ‘play big,’ and committing to success as you envision it for yourself. […]

  • Develop a Communication Strategy for Branding

    Gaining awareness for your products and services is one of the first steps in the sales process. To promote your brand, it is essential to develop a strong communication strategy. In this issue of Executive Edge, we look at how to develop a communication strategy that will effectively build your brand. Topics include embrace social marketing, […]

  • Giving and Taking Feedback

    Feedback sets the stage for improvement. It tells us what to adjust to meet personal goals and/or align with company expectations. It is a critical component for engagement. This Executive Edge examines how to give feedback as part of coaching, attract feedback so you can see how people perceive you, and craft negative feedback to […]

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