Leading Loyalty

Cracking the Code to Customer Devotion
By Leena Rinne, Shawn Moon, Sandy Rogers
# 15min reading time / 17min listening time
About the Summary

In Leading Loyalty, co-authors Sandy Rogers, Leena Rinne and Shawn Moon have identified the key differentiators of loyalty-leading organizations. Leading Loyalty helps you infuse the principles of empathy, responsibility, and generosity into every employee and customer interaction, and reveals the practices of everyday service heroes – the customer-facing employees who cultivate bonds and lift revenues through the roof. It’s time to invest in building loyalty. Leading Loyalty will show you the way.

In This Summary You’ll Learn:

  • The three key traits of the Loyalty Leader Mindset.
  • How to genuinely connect with customers and colleagues.
  • The true meaning of being responsible to your customers and employees.
  • To infuse your organization with generosity that surprises and delights.
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