
The Quest For Global Dominance
Transforming Global Presence into Global Competitive Advantage
About the Summary
Worldwide market opportunities are available and the authors say that establishing a global presence is not enough. Describing how a global mindset is necessary to rethink who target customers are and what value should be delivered to them, The Quest for Global Dominance explains how companies can identify and develop the opportunities for value creation to gain competitive advantage.
More Summaries
-
Good Company Dan McMurrer, Laurie Bassi, Ed Frauenheim, Larry Costello
-
The Soul of the Corporation Hamid Bouchikhi, John Kimberly
-
Managers Not MBAs Henry Mintzberg
-
Team Genius Rich Karlgaard, Michael S. Malone
-
Single Point of Failure Gary S. Lynch
-
Focus on This, Not That Kimberly Devlin