Unlock this Executive Book Summary® now for FREE!
Already a Summary.com member? Sign in.
Escape Velocity
Free Your Company's Future from the Pull of the Past
15min reading time
/
19min listening time
About the Summary
Geoffrey Moore’s now-classic Crossing the Chasm became a must-read book by presenting an innovative framework to address the make-or-break obstacle facing all high-tech companies: how to gain market share from early adopters and from mainstream consumers. Now, Moore’s Escape Velocity offers a pragmatic plan to engage the most critical challenge that established enterprises face in the twenty-first-century economy: how to move beyond past success and drive next-generation growth from new lines of business.
More Summaries
-
Dealing with Darwin
Geoffrey A. Moore
-
The Seventh Level
Amanda Slavin
-
The Soul of the Corporation
Hamid Bouchikhi,
John Kimberly
-
The Seven Pillars of Customer Success
Wayne McCulloch
-
Getting Naked
Patrick Lencioni
-
Single Point of Failure
Gary S. Lynch