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    Fail Fast or Win Big

    Fail Fast or Win Big

    Fail Fast or Win Big

    The Start-Up Plan for Starting Now

    by Bernhard Schroeder

    Fail Fast or Win Big shows entrepreneurs how to: create a rapid prototype of their product or service; develop a business model instead of a business plan; test it repeatedly with customers so they can spot failure early; continue to refine the model based on customer interactions; leverage their network and resources in order to run lean.

    What You'll Learn

    In this 8-page text and 20-minute audio summary of Fail Fast or Win Big, you will learn:

    • How to anticipate markets that will morph into new opportunities.
    • Techniques to rapidly develop and deploy prototypes into test markets.
    • Ways to immediately leverage lessons learned into your next launch.
    • How to find funding from new and unconventional sources.
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