The Edge

Our professional development newsletter will enhance your current business skills, and help you learn new ones.

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  • Create More Value for Your Business

    Value boils down to what a customer is willing to pay for your product or service. This Executive Edge looks at ways that value can be added to increase and sustain interest in what your business offers. It looks at defining your edge of disruption, creating internal and external partnerships, getting the full value out […]

  • Strategies for Profitable Growth

    As companies aim for their next pocket of growth, central to the planning should be a strategic balancing of offerings and a keen eye on the profits to be made. This Executive Edge reviews strategies such as starting with the core business, identifying demand profit pools, and differentiating your company in a smart way. For […]

  • Strategies for Innovating

    Organizations that do not encourage experimentation may lose creative people and/or opportunities to achieve innovative breakthroughs. This Executive Edge presents insights into conditions for innovation, how an innovator thinks, the benefits of experimental innovation, and the value of building cross-disciplinary innovation teams. To sharpen a company’s competitive edge, it is wise for leaders to develop […]

  • Discover Your Next Great Product

    Today’s companies are part of a faced-paced competitive environment, which means looking for the next great product or service must always be on the agenda. A great product idea begins as a flash of inspiration. This issue of Executive Edge looks at generating an idea, designing it within a carefully tended culture of innovation, unleashing […]

  • How to Cultivate Fresh Ideas to Feed Progress

    Successful organizations depend on a consistent flow of ideas to keep them competitive. In this issue of The Edge we look at when ideas are overvalued by their creators, why employees may be the best source of ideas, how to influence people to go for an idea, and how to listen for, nurture, and make […]

  • Keeping Up With Customer Demand

    Companies that understand what their customers will want next year and in five years are positioned to consistently outrun their competitors. This Executive Edge offers insight into how to get close to your customers so you can hear what they’re talking about, what they’re sharing, what matters to them and how you can reach additional […]

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Read Less. Learn More.™
  • 15-minute summaries of best-selling business books.
  • Discover new, hands-on ideas you can apply immediately.
  • Explore risk-free for 3 days. Access expires automatically with no action needed.