The Human Sales Factor
The Human-to-Human Equation for Connecting, Persuading, and Closing the Deal
10min reading
/
15min listening time
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About the Summary
Because he’s a businessman, Lance Tyson’s The Human Factor: The Human-to-Human Equation for Connecting, Persuading, and Closing the Deal is a concentration of insights for anyone who wants to learn the skill of selling anything. This book will change the way you sell and connect with your clients — not through fake gimmicks to trick people into believing something you don’t believe in yourself, but through a curation of the enthusiasm, credibility, and reason you already possess for a product or service you’re passionate about.
In This Summary, You Will Learn:
- How to become an effective salesperson and influence people.
- The basics of making people see things from your perspective and helping them take a desirable action.
- How to persuasively and effectively communicate your message to potential clients.
- That the Human Sales Factor applies to every aspect of our lives, not just business.
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