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    Heads Up

    Heads Up

    Heads Up

    Using Real-Time Business Information to Know First and Act Faster

    by Kenneth McGee

    According to Kenneth G. McGee, a research fellow at Gartner Inc., even the worst business catastrophes rarely happen without warning. In Heads Up, McGee describes how managers can break the pervasive pattern of surprises that are often followed by desperate responses. Instead of trying to predict the future, McGee explains, managers need to master predicting the present — understanding what is happening right now and how these current events and outcomes will impact future success. By recognizing that there is always warning, and therefore monitoring progress on a daily basis, McGee writes, managers can turn what would have been surprises into a whole new world of opportunity.

    What You'll Learn

    • Data already exist that can be used to avoid surprises, to capitalize on opportunities, and to make midcourse corrections.
    • Although many businesspeople are concerned about infoflood, the amount of data that is material is relatively small and can be determined.
    • Capturing and monitoring material data allow departments and organizations to predict the present, or use material information about the present to predict everything else happening in the present.
    • Departments and organizations can anticipate events and changes so they can adjust tactics and strategies to ensure that goals are met, opportunities are maximized, and disasters are avoided.
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