Winners Never Cheat

The next time someone tells you business can’t be done ethically — corners must be cut, negotiations can’t be honest — hand them Jon Huntsman’s new book, Winners Never Cheat. Who is Jon Huntsman? Just someone who started with practically nothing, and built a world-class business that carried him to Forbes’ list of America’s wealthiest people. In this conference, he presents the lessons of a lifetime: a passionate, inspirational manifesto for returning to the days when your word was your bond, a handshake was sacred, and swarms of lawyers weren’t needed to back it up.

This is not just hype. Huntsman offers practical steps about how you can listen to your moral compass, build teams with the highest values, share success, take responsibility and earn the rewards that only come with giving back. Huntsman built his career and fortune on these principles — from his refusal of the Nixon’s administration’s corrupt demands, to his lifelong commitment to charity, to the way he approaches his biggest deals.

You don’t live these principles just to succeed: You live them because they’re right. In an age of many business scandals, Huntsman’s life proves honesty is more than right: It’s your biggest competitive differentiator.

The MP3 recording from this event as well as a book summary for Winners Never Cheat will be available to listen to or download from your Online Library immediately after check-out.