Mastering the Art of Sales Conversations

How to lead sales conversations, influence your prospects to want to buy, buy a complete solution, and pay full price for it, confounds many sales people. But it doesn’t have to. There are key principles that you can follow to lead masterful rainmaking conversations, and join the sales elite.

In this Soundview Live webinar, Mastering the Art of Sales Conversations, John E. Doerr shares with you the keys to mastering sales conversations, and help you become the most successful and influential seller you can be.

The audio recording, video recording, slides, and the summary of Rainmaking Conversations will be available to listen to or download from your Online Library immediately after check-out.

About the Speaker
John E. Doerr

As Co-President of RAIN Group, John Doerr draws upon an extensive career in business leadership which has included senior executive management, business development and marketing, and product and service development.

Co-author of the books Professional Services Marketing (Wiley, 2009), and Rainmaking Conversations: Influence, Persuade, and Sell in Any Situation (Wiley, 2011), John also provides executive and business development coaching for sales professionals, sales leaders, and business executives.

John has coached thousands of sales professionals, helping them master the complex sale through in-house training and public presentations, both domestically and abroad. He has worked with organizations such as PRTM, London Business School, BDO, Dunwoody, DHL, Informatica, and dozens of others to improve sales performance.

John speaks on the subject of selling and marketing for clients and conferences throughout the world, and is a frequent guest lecturer at Bentley University and Babson College. John’s first entrepreneurial venture, Wellesley Hills Group, was listed in Inc. Magazine’s list of fastest growing companies in the country. John also served as Senior Vice President of Sales at a $300 million company selling complex products and services. Under his tenure, John engineered massive improvements in sales performance. As a leader and rainmaker, John himself has sold millions of dollars of complex products and services to the world’s most prestigious organizations.

John holds an MBA, magna cum laude, from the Graduate School of Management at Boston University, and an AB, summa cum laude, Phi Beta Kappa, from Boston College. Two nights a week, he can be found skying (well, reaching with great success and aplomb) for rebounds on the basketball court with Over the Hill Basketball, Inc.

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