Creating Memorable Content to Influence Decisions
Audiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they’ll remember? How will you stay on their minds long enough to spark the action you need?
In this Soundview Live webinar, Creating Memorable Content to Influence Decisions, Carmen Simon draws on the latest research in neuroscience and cognitive psychology to show us how to develop content that speaks to people’s hearts, stays in their heads and influences their decisions.
About the Speaker
Carmen is the brains behind the Rexi Method workshops. As an experienced cognitive scientist, she applied the latest neuroscience research findings to develop the Rexi Method workshops. Carmen is a published author and a frequent keynote speaker at conferences in the U.S., Canada, Europe and Asia. She holds doctorates in instructional technology and cognitive psychology, and uses her knowledge to offer presenters a flashlight and a magnet: one to call attention to what’s important in a message, the other to make it stick to the audience’s brain so they can act on it. Carmen’s presentation brain science coaching helps business professionals motivate listeners and stand out from too much sameness in the industry.