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With the fall of the Berlin Wall, one economic model emerged triumphant. Capitalism – spanning a spectrum from laissez faire to authoritarian – shapes the market economies of all the wealthiest and fastest-growing nations. But trouble is cracking its shiny veneer.
In this Soundview Live webinar, Confronting Capitalism: Real Solutions for a Troubled Economic System, Philip Kotler, with piercing clarity, explains 14 major problems undermining capitalism. Amidst its dire assessment of what’s ailing us, Kotler delivers a heartening message: We can turn things around. Kotler identifies the best ideas, linking private and public initiatives into a force for positive change. Combining economic history, expert insight, business lessons, and recent data, this webinar elucidates today’s critical dilemmas.
Philip Kotler is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University. He is known for popularizing the definition of marketing mix. Professor Kotler has consulted for such companies as IBM, General Electric, AT&T, Honeywell, Bank of America, Merck and others in the areas of marketing strategy and planning, marketing organization and international marketing. He has also advised governments on how to develop and position the skill sets and resources of their companies for global competition.
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