Why is it that some organizations can continually evolve to meet the times and the marketplace, and others can't? How do some businesses recognize the right moment to shift, and others, ruefully, only after it's too late?
In this Soundview Live webinar, Allen Adamson offers a smart, calculated approach to knowing when to change course and how to pull it off.
What You'll Learn:
- How to spot warning signs that it’s time for reinvention
- How to overcome obstacles in the way of future goals
- How to maintain authenticity when changing gears
- How to execute a bold change seamlessly
About the Speaker:
Allen Adamson is Co-Founder and Managing Partner of Metaforce (www.metaforce.co), a disruptive marketing and product consultancy which, unlike traditional firms, takes a multi-disciplinary channel-agnostic approach to marketing challenges.
Adamson has worked with a broad spectrum of consumer and corporate businesses in industries ranging from packaged goods and technology, to health care and financial services, to hospitality and entertainment. With his perspective and depth of experience, Allen has helped his clients understand and activate strategies that enable them to shift ahead of the market and the competition, generating long-term value and increased brand equity. Allen and his teams help clients identify what truly matters to the audiences they serve – what is relevant to their audiences – and to brilliantly deliver on it.