4 AI Tips to Drive Business Growth in 2025

January 13, 2025

Artificial intelligence is no longer just a buzzword—it’s a driving force behind business innovation and growth. As we head into 2025, companies that harness AI effectively can unlock new opportunities to streamline operations, enhance customer experiences, and gain a competitive edge. But where should you start? In this post, we’ll share four actionable AI tips to help your business thrive in the year ahead.

LEADERSHIP

Time Is Now

TIME IS NOW
A Journey Into Demystifying AI

Tip from the Book:
“In the age of AI, we leaders must remember that we have a moral responsibility to neither run from AI nor exploit it. We must set the boundaries of what we will promote, what we will practice, and what we will permit.”

Read our Executive Book Summary of ‘Time Is Now’ to find out how clearly defining these 3 P’s in the age of AI can help you create a healthy culture at your company.


OPERATIONS

The New Automation Mindset

THE NEW AUTOMATION MINDSET
The Leadership Blueprint for the Era of AI-For-All

Tip from the Book:
“In the future, companies with the right mindset about automation will thrive in the face of challenges rather than succumb to them. This mindset will determine whether they tap into exciting opportunities such as generative AI (GenAI) or are disrupted by them. In other words, how we think about automation and AI will decide if we succeed or fail.”

Read our Executive Book Summary of ‘The New Automation Mindset’ to learn how this new mindset can drive revenue growth, create more productive employees, and increase customer retention.


SALES

The AI Edge

THE AI EDGE
Sales Strategies for Unleashing the Power of AI to Save Time, Sell More, and Crush the Competition

Tip from the Book:
“The future of sales lies in the seamless integration of human capabilities and AI technology. By adopting AI tools and strategies, sales professionals can streamline processes, increase efficiency, and free up valuable time for the human-centered tasks that build trust and relationships.”

Read our Executive Book Summary of ‘The AI Edge’ to discover Blount’s top ideas for how to inetgrate AI into your sales process.


MARKETING

The Future-Ready Brand

THE FUTURE-READY BRAND
How the World’s Most Influential CMOs are Navigating Societal Forces and Emerging Technologies

Tip from the Book:
“Today, there isn’t a single industry not somehow impacted by AI, with some of the most sophisticated systems being put to work in the marketing arena. Advances in machine learning and artificial intelligence allow a new kind of contextual marketing that depends less on the past choices of consumers and more on what matters to them right now.”

Read our Executive Book Summary of ‘The Future-Ready Brand’ to discover the top ways that marketers are using AI to drive customer growth and brand loyalty.