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In Innovating Innovation, David Morey champions the idea of taking a new approach to innovation itself. Inspired by great innovators and leaders like Thomas Edison, the eleven primary concepts of this outline are designed to help leaders understand the connection between innovation and marketing, transform their perception, take a linear approach to creativity and processes, build powerful creative environments, create a culture of urgency while making people feel comfortable with failure, and much more.
In This Summary, You Will Learn:
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