Description

It has been demonstrated that people tend to remember information best if it is delivered within a story. It follows, then, that story provides one of the best ways to communicate your idea or your message to audiences of any size. In this Executive Edge, the focus is on story –– using story to drive strategy, create trust and energize your audience to take action. With the power of a good story, the story you tell and its intended effect can ripple far beyond the faces in front of you, making it essential that you learn to use story as a tool for action.

Back to all
Similar The Edges
  • Champion Urgency and Growth

    Across industries, organizations are pressed to strategize for growth consistently and intently to remain relevant and competitive. In this Edge, we look into how organizations and their leaders can see opportunities for growth and the importance of working with a fierce sense of urgency. It includes how to capture people’s attention to deliver a message […]

  • What If Leadership Isn’t What We Think?
    7min

    Is there any more charged word in business than ‘leadership’? Just the mention of it probably elicited some sort of emotional response in you as a reader. We’ve all read the guides to leadership that tell us to act a certain way around others, follow certain steps, and create environments that lead to results. But, […]

Cancel
Cancel