Alex Gofman was born in the industrial region of the Ukraine and obtained his B.S. and MS. Degrees in Computer Science from the Donestsk Institute of Technology. His previous experience with international high tech software/hardware development companies in Eastern Europe and the U.S. has led to him becoming leading developer of MJI’s IdeaMap family of products.
MJI’s full product suite today accommodates any language across a broad range of research needs in marketing, product, advertising and strategy. This comprises both highly customized programs with dedicated consulting for complex product creation and relaunch as well as flexible, self-authored web-based studies for messaging, positioning and graphics testing. Their award-winning products have been used by Fortune 500 corporations to launch some of the most recognized products and brands today. Clients include Merck, Johnson & Johnson, L’Oreal, Kodak, Citibank, and GE.