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The Phoenix Encounter Method - Book Summary

Transform Into an Innovator of Tomorrow

The business landscape is littered with the wreckage of companies that crashed and burned when an apocalypse came—in the shape of new competitive technologies, upstart entrants, demographic shifts, and new world orders. Who can feel safe in firestorm change?

2021 Best Book

The authors of The Phoenix Encounter Method don’t advise safety. In fact, their method of leadership thinking requires you to imagine burning your business to the ground—throwing yourself into a firestorm change—and turning the upheaval to your organization’s advantage. It can then rise, phoenix-like, from the ashes, stronger and more powerful than ever.

Written with a sense of urgency and purposefully radical provocation, The Phoenix Encounter Method presents a methodology based on extensive research and field testing. Whatever your sector or industry, if you’re responsible for your organization’s ability to use change as a transformative opportunity, you’ll appreciate the dramatic impact The Phoenix Encounter Method will have on you, your leadership, and your organization.

In the Soundview Summary of The Phoenix Encounter Method, you will learn:

  • Why the phoenix represents what leaders must become to survive.
  • The three phases of the Phoenix Encounter method.
  • To adopt the Phoenix Attitude and use Extra Strategic Perception.
  • To lead as both a Dreamer and a Doer.
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