Finding the Next Starbucks

How to Identify and Invest in the Hot Stocks of Tomorrow
By Michael Moe
About the summary

Subtitled "How to Identify and Invest in the Hot Stocks of Tomorrow," this book tells what characteristics to look for in small companies to determine if they might become big companies. The author, CEO of ThinkEquity Partners LLC, describes key investment areas investors should look at today to find tomorrow’s winners. He includes his formula for identifying and evaluating companies and how to use the Four Ps — great people, leading product, huge potential and predictability — to identify future superstars.

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