For most aspiring executives, a leadership position is merely the next step on the career ladder. More responsibility, a bigger budget, a new title, and hopefully more money and a bigger office. However, the natural
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Digital Minimalism by Cal Newport
Book Review by Andy Ghillyer FOMO – the “fear of missing out” – has led our modern society to an almost manic obsession with information. Unless you are online constantly and engaged with multiple social
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Leadershift by John C. Maxwell
Book Review by Andy Ghillyer John C. Maxwell has sold thirty million books in fifty languages, earning him recognition as the world’s most influential leadership expert. In his new book Leadershift: The 11 Essential Changes
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Book Review: Shoe Dog by Phil Knight
A Memoir by the Creator of Nike Nike is one of the world’s most famous brands. Its swoosh, famously created by an art student for just a few dollars, is ubiquitous. Its outsourcing business model
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5 Steps to Making a Blue Ocean Shift
W. Chan Kim and Renee Mauborgne’s latest book, Blue Ocean Shift: Beyond Competing –– Proven Steps to Inspire Confidence and Seize New Growth, is a direct response to those companies that found the transition from
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Book Review: Trap Tales by David M.R. Covey & Stephan Mardyks
Through the fictional narrative of a man struggling through financial problems, marital problems, dissatisfaction with work and career, and raising two children, consultants and leadership trainers David M.R. Covey and Stephan M. Mardyks highlight in
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Book Review: Agile PR by Marian Salzman
Although a familiar term today, “metrosexual” was not heard of until a PR agency used it in an advertising campaign for its client, the Italian beer company Peroni. That agency was Havas PR North America,
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Book Review: Upside by Kenneth Gronbach
Profiting from the Profound Demographic Shifts Ahead Early in his book Upside: Profiting from the Profound Demographic Shifts Ahead, demographer Kenneth Gronbach tells a story from his advertising days — he is now an independent consultant —
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Book Review: Stretch by Scott Sonenshein
In 1985, the American beer market was dominated by three companies, Anheuser-Busch, Miller and Stroh’s. The third may elicit the response, “Oh yeah, whatever happened to them?” What happened, according to Rice University professor Scott
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Book Review: The Signals Are Talking by Amy Webb
There is “no reason for any individual to have a computer in their home.” “The personal computer will fall flat on its face.” With the benefit of hindsight, it is easy to smirk at these
Continue ReadingBook Review: If You’re in a Dogfight, Become a Cat! by Leonard Sherman
For many businesses, writes Columbia University professor Leonard Sherman, competition is a dogfight between rival firms viciously battling each other for market share. In his evocatively titled book, If You’re in a Dogfight, Become a
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