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Energize Your Company’s Culture by Choosing What Really Matters
The fate of any change effort depends on how leaders engage their culture. The Critical Few lays out the Katzenbach Center's proven methodology for identifying your culture's four most critical elements: traits, keystone behaviors, authentic informal leaders, and metrics. By leveraging these critical few elements, you can tap into a source of catalytic change within your organization. People will make an emotional, not just a rational, commitment to new initiatives and you will elicit enthusiasm and creativity.
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