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Intellectual Property

Intellectual Property

Intellectual Property

The Tough New Realities That Could Make or Break Your Business

by Paul Goldstein

Intellectual property. The term itself suggests the nature of the challenge. How can a product of the mind become the subject of precise, bound property rights? Elusive as intellectual property boundaries are, the business value they secure are enormous, according to author Paul Goldstein.

What You'll Learn

  • The characteristics of the four major areas of intellectual property law.
  • How intellectual property law protects a business's intangible assets.
  • The significance of major laws and legal precedents related to intellectual property.
  • What changes you should anticipate in intellectual property law.
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