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    Ideas Are Free

    Ideas Are Free

    Ideas Are Free

    How the Idea Revolution Is Liberating People and Transforming Organizations

    by Alan Robinson & Dean Schroeder

    Simple ideas can save time, effort and money. They can also lead to entirely new ways of doing business. Alan G. Robinson, an award-winning author, educator and consultant, and Dean M. Schroeder, the founder of two companies and a business professor, have written Ideas Are Free to show managers how to access the many ideas of their employees and turn them into competitive advantage. Through extensive research and work with more than 300 companies in dozens of industries, the authors explore the key factors that influence the quality and quantity of employee ideas.

    What You'll Learn

    • How small ideas can create big results.
    • How to make ideas part of everyone's job.
    • How to set up and run an effective process for handling ideas.
    • How to help people come up with more and better ideas.
    • How a strong flow of ideas can have a profound impact on an organization's culture.
    • How to put accountability into the process of managing ideas at all levels.
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