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Explain Data and Inspire Action Through Story

by Nancy Duarte

30-Best Selection Our editors have chosen this book as one of the 30 best business books of the year.

In DataStory, Nancy Duarte explains the unique power of stories, which make the brain light up in ways that no other form of communication does, and how using story frameworks to communicate data will encourage others to act on your recommendations. Duarte also decodes how the highest performing brands communicate with data, to teach you the most effective ways to turn your data into narratives that blend the power of language, numbers, and graphics. It’s not about visualizing data; instead, you’ll learn how to transform numbers into narratives that drive action.

In This Summary You'll Learn:

  • Why you need to communicate data effectively and how to do it.
  • To craft a data point of view (DataPOV) that persuades key decision-makers.
  • To structure an executive summary as a DataStory.
  • To make data stick by making it relatable.
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