Book Summaries

The Hidden Psychology of Social Networks will help you to make more efficient use of your media buys, establish more thoughtful strategies, develop better creative material, and deliver more effective marketing.

Leaders are not as committed as they think they are or need to be. The antidote to these problems? Ruthless consistency.

Whatever your sector or industry, if you’re responsible for your organization’s ability to use change as a transformative opportunity, you’ll appreciate the dramatic impact The Phoenix Encounter Method will have on you

In Doesn’t Hurt to Ask, Trey Gowdy teaches readers "how to persuade, why it is the most worthwhile skill set to adopt, and all the tools readers can use to become persuasive on the issues that matter in life."

In Running Lean, author and serial product developer Ash Maurya delivers a “systematic process” that promises to determine “product/market fit for your fledgling venture” so that your business project is set up for success from the first step.

Andre Young presents leadership as two-fold. First, show up in your career, in your life, and in your relationships in a way that makes people want to follow you. Then add excellent leadership skills—the ability to Influence, Protect, Impact, Build, and Decide.

Ed Evarts' Drive Your Career is for the ambitious and talented who are ready to take their careers to the next level, but aren’t quite sure where to start.

In Discernment, you will learn techniques for finding the best opportunities by making great decisions. Author Jeff Dudan draws on personal stories and time-tested techniques to help you become a leader and efficient problem solver.

By using the information and direction in this book, you will become more aware of your own personality preferences and be able to adapt your approach to communicate more effectively with others.