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  • Image of The Industries of the Future
    Image of The Industries of the Future

    by Alec Ross

    In The Industries of the Future, Ross shows us what changes are coming in the next 10 years, highlighting the best opportunities for progress and explaining why countries thrive or sputter.

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  • Image of Negotiating the Impossible
    Image of Negotiating the Impossible

    How to Break Deadlocks and Resolve Ugly Conflicts (Without Money or Muscle)

    by Deepak Malhotra

    In Negotiating the Impossible, Harvard professor and negotiation adviser Deepak Malhotra shows how to defuse even the most potentially explosive situations and to find success when things seem impossible.

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  • Image of The Ideal Team Player
    Image of The Ideal Team Player

    How to Recognize and Cultivate the Three Essential Virtues

    by Patrick Lencioni

    In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle’s company by restoring its cultural commitment to teamwork.

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  • Image of The Customer Century
    Image of The Customer Century

    Lessons from World Class Companies in Integrated Marketing and Communications

    by Anders Gronstedt Ph.D.

    Author Gronstedt shows how world-class companies better serve customers and stakeholders by integrating marketing and communications along three dimensions: between the company and its customers and stakeholders; across the different managerial levels; and across the different business and geographic units of the company.

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  • Image of The Brave New Service Strategy
    Image of The Brave New Service Strategy

    Aligning Customer Relationships, Market Strategies and Business Structures

    by Barbara A. Gutek, Theresa Welsh

    Many companies who claim to have “relationships” with their customers mistake collecting data about customers with actually knowing them. The authors explain how to differentiate between true relationship businesses and what they call “encounter” businesses. They then show how many of the best companies reject “pseudo-relationships” in favor of enhanced encounters.

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