Book Summaries

Upstream Marketing is a book centered on the best practices, research, case studies, and analysis informed by more than twenty years of experience from its authors in helping transform client brands and businesses.

In Rock the Boat: Embrace Change, Encourage Innovation, and Be a Successful Leader, Danelle Barrett shares everything she’s learned about the intersection of leadership and mentorship and how leaders in all arenas can use these secrets to unlock the potential of their people.

The entire process of innovation is presented as something confusing, complex, and intimidating in our world today- but that is not truly the case.

In his book Big Enough, author Lee LeFever advises readers to identify exactly how big is big enough when it comes to their businesses.

Artificial Intelligence (A.I.) is here and it will change business and life as we know it.

The Power of Mandate explains the basic principles and philosophy of Mandate Driven Leadership, including creative disruption and sheer willpower, to implement a vision and strategy.

By following six new rules of innovation, you can reset your company’s strategy to become a digital disruptor and carve your future leadership position.

In Running Lean, author and serial product developer Ash Maurya delivers a “systematic process” that promises to determine “product/market fit for your fledgling venture” so that your business project is set up for success from the first step.

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses