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  • Image of The Behavior Breakthrough
    Image of The Behavior Breakthrough

    Leading Your Organization to a New Competitive Advantage

    by Steve Jacobs

    In The Behavior Breakthrough, organizational behavior expert Steve Jacobs and his colleagues explain the quiet revolution that is underway in pioneering and successful organizations.

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  • Image of Relationship Economics
    Image of Relationship Economics

    Transform Your Most Valuable Business Contacts Into Personal and Professional Success

    by David Nour

    Based on David Nour’s global speaking and consulting engagements, Relationship Economics reveals that success comes from investing in people for extraordinary returns. Three major types of relationships are explained –– personal, functional and strategic –– including how to focus on each to fuel enterprise growth. Nour introduces new concepts in relationship management that can increase your ability to turn valuable business contacts into personal and professional success.

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  • Image of ENGAGED!
    Image of ENGAGED!

    Outbehave Your Competition to Create Customers for Life

    by Gregg Lederman

    In ENGAGED! Gregg Lederman teaches how to design and implement a sustainable culture and customer experience. Practical and useful tools, including the ENGAGED Index, demonstrate how to communicate expectations for living the brand, measure to establish visibility and accountability, and ultimately create customers for life. Lederman’s message of “Managing the Experience” has already transformed the culture in many leading companies.

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  • Image of The Fearless Front Line
    Image of The Fearless Front Line

    The Key to Liberating Leaders to Improve

    by Ray Attiyah

    The Fearless Front Line is a call to action for leaders to set a standard of fearlessness where their frontline workers take pride in and take ownership of their critical roles. This, in turn, frees leaders to focus on the big-picture, bold strategies that can improve and grow the business. Ray Attiyah’s proven Run-Improve-Grow model for continuous improvement will stimulate a culture of consistent growth and constant innovation.

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  • Image of The Breakthrough Company
    Image of The Breakthrough Company

    How Everyday Companies Become Extraordinary Performers

    by Keith McFarland

    A Soundview Featured Book Review
    A number of small businesses stay small but not always by choice. Only one tenth of 1 percent is persistent enough to break through to sales above $250 million a year. McFarland points out in The Breakthrough Company that it doesn’t take luck to make your “everyday” company “extraordinary.” Instead, for a company to make it big it takes a specific set of skills and strategies that can be used by anyone, from a startup to major company.

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  • Image of The Talent Powered Organization
    Image of The Talent Powered Organization

    Strategies for Globalization, Talent Management and High Performance

    by Robert Thomas, Peter Cheese, Elizabeth Craig

    The key to strategic success is talent –– an organization’s people, from its current and future leaders to its frontline employees. But today, talent is harder to find and nurture, and easier to waste and lose. This has caused talent to move quickly to the top of every leader’s strategic agenda, but few organizations are managing their talent strategically. Combining strategic insight with proven and practical methods, The Talent Powered Organization is essential for people at all level

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  • Image of Meatball Sundae
    Image of Meatball Sundae

    Is Your Marketing Out of Sync?

    by Seth Godin

    Godin’s latest book is the definitive guide to the 14 trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says 5,000 people who want to hear your message are more valuable than 5 million who don’t. Godin doesn’t pretend that it’s easy to get your products, marketing messages and internal systems in sync. But he’ll definitely convince you that it’s worth the effort.

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  • Image of How Customers Think
    Image of How Customers Think

    Essential Insights into the Mind of the Market

    by Gerald (Jerry) Zaltman

    Why do 80 percent of new products despite the best efforts of market researchers -- through techniques such as focus groups and market surveys -- to predict what customers want. According to Harvard Business School marketing professor Gerald Zaltman, the reason for the failure of traditional market research methods is that they depend on customers consciously knowing what they want and what they will buy. However, customer behavior toward products and brands is often driven by the unconscious, r

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  • Image of Stronger in the Broken Places
    Image of Stronger in the Broken Places

    Nine Lessons for Turning Crisis into Triumph

    by James Lee Witt, James Morgan

    As the director of the Federal Emergency Management Agency from 1993 until 2001, James Lee Witt witnessed some of the worst crises Mother Nature, chance and certain humans had to offer — earthquakes, floods, airline crashes, the Oklahoma City bombing, and more. Through it all, he not only drastically improved the reputation FEMA had among lawmakers and crisis victims and survivors alike (his leadership rescued the flagging agency), he also developed a strategy for managing crises — a customer-ce

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