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  • Image of Blueprint to a Billion
    Image of Blueprint to a Billion

    The 7 Essentials to Achieve Exponential Growth

    by David G. Thomson

    Microsoft, Google and eBay did it. And in David G. Thomson’s Blueprint to a Billion, he will tell you how to turn billion-dollar ideas into billion-dollar businesses. Based on three years of in-depth research, Thomson provides an assessment of the success pattern common across a distinct group of 387 “Blueprint Companies” that went from an initial public offering since 1980 and achieved $1 billion in revenue. Rather than focusing on one unique company, Thomson focuses on a quantifiable,

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  • Image of The Well-Timed Strategy
    Image of The Well-Timed Strategy

    Managing the Business Cycle for Competitive Advantage

    by Peter Navarro

    It’s not enough to understand the business cycle and the industry cycle. In The Well-Timed Strategy, Peter Navarro discusses today’s unprecedented level of macroeconomic turbulence – from oil price hikes to drought and disease. Whether an executive, a strategist or an investor, Navarro provides the tools to align every facet of business strategy, tactics and operations to reflect changing business conditions. Keeping in mind finance, supply chains, production, marketing, HR and more, th

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  • Image of Conquering Consumerspace
    Image of Conquering Consumerspace

    Marketing Strategies for a Branded World

    by Michael R. Solomon

    In Conquering Consumerspace, Michael R. Solomon, director of Mind/Share Inc., a consulting firm specializing in online consumer research, provides a lively exploration of the new realities of how we market to consumers today. In consumerspace, a place where our very reality is branded, marketers have a vast number of new choices that have been enabled by the dynamic nature of today’s interactive environment. This summary promises to help readers navigate today’s complex consumer economy

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  • Image of Career Warfare
    Image of Career Warfare

    Pick Your Battles and Live to Get Promoted Another Day

    by David F. D'Alessandro

    If you intend to compete at the levels where the competition gets really ferocious — where everybody is hard-working and accomplished — you need a much more subtle advantage. You need a “personal brand” that convinces people to trust you with new opportunities. A big career requires everything from the right kind of manners, to the right style of handling your detractors, to the right instincts about when to leave a job and when to stick with it. In Career Warfare, David D’Alessandro, c

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  • Image of Proactive Risk Management
    Image of Proactive Risk Management

    Controlling Uncertainty in Product Development

    by Guy M. Merritt, Preston G. Smith

    Proactive Risk Management offers product development teams a plan with which they can enhance their management of project risks by identifying risks early and managing them to diminish disruption throughout the project. Using a practical, easy-to-use, fact-based approach, it will help developers manage all the risks associated with a project. Although this process is tailored to commercial product development, it is applicable to many other types of projects with some adaptation.

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  • Image of Why Decisions Fail
    Image of Why Decisions Fail

    Avoiding the Blunders and Traps That Lead to Debacles

    by Paul C. Nutt

    For more than 20 years, Ohio State University Professor Paul C. Nutt has studied how decisions are made and has written extensively about what works, what doesn’t and why. His key finding in all this work is startling: Decisions fail half of the time. Organizations spend vast sums of money and commit significant amounts of resources without realizing any benefits. Nutt writes that failures can be traced to three blunders and seven traps that ensnare decision makers; avoiding these blunders and t

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  • Image of The Heart of Change
    Image of The Heart of Change

    Real-Life Stories of How People Change Their Organizations

    by John P. Kotter, Dan S. Cohen

    While most companies believe change happens by making people think differently, that isn’t the case. Instead, according to John Kotter and Dan Cohen, change happens when you make people feel differently. You have to appeal more to the heart than the mind. The authors offer a new dynamic — the “see-feel-change” dynamic that fuels action by showing people potent reasons for change that spark their emotions. Built around the eight steps of change first introduced in Kotter’s bestseller...

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