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  • Image of Product Creation
    Image of Product Creation

    The Heart of the Enterprise from Engineering To E-Commerce

    by Philip H. Francis

    Francis presents an exhaustive overview of the issues involved in product creation — including manufacturing strategy, quality and leadership.

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  • Image of The Myth of Excellence
    Image of The Myth of Excellence

    Why Great Companies Never Try to Be the Best at Everything

    by Fred Crawford, Ryan Mathews

    Companies that try to be the best at everything — price, service, access, product or experience — will undoubtedly be surpassed by companies that focus their efforts on one attribute.

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