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  • Image of First, Fast, Fearless
    Image of First, Fast, Fearless

    How to Lead Like a Navy SEAL

    by Brian Hiner

    Brian "Iron Ed" Hiner tells what it’s like to be a SEAL and what shapes the intense sense of sacrifice, teamwork and mutual commitment they share. From his own 20-year career as a Navy SEAL and his hands-on experience of commanding hundreds of strategic combat missions and operations in Iraq, Afghanistan and across the globe, Hiner extracts business leadership lessons that can help leaders isolate what’s most important, especially in stressful times.

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  • Image of Spark
    Image of Spark

    How Old-Fashioned Values Drive a Twenty-First-Century Corporation: Lessons from Lincoln Electric’s Unique Guaranteed Employment Program

    by Frank Koller

    While factories across the Midwest shutter their doors, Cleveland-based manufacturer Lincoln Electric has thrived for more than a century. In addition to being profitable and technologically innovative, through good times and bad, the company has fulfilled its unique promise of "guaranteed continuous employment." Workers are viewed as assets — not liabilities. Through flexible hours and job assignments, as well as a merit-based bonus system, Lincoln Electric's employment...

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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