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  • Image of Pitch Perfect
    Image of Pitch Perfect

    How to Say It Right the First Time, Every Time

    by Bill McGowan, Alisa Bowman

    Renowned media coach Bill McGowan shows how to communicate with confidence during the pivotal moments of life. He offers Seven Principles of Persuasion to use to establish the right tone for the right message to the right person at the right time. Learn how to overcome common mistakes and implement a better way of communicating using effective verbal and nonverbal language.

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  • Image of Why Motivating People Doesn't Work ... and What Does
    Image of Why Motivating People Doesn't Work ... and What Does

    The New Science of Leading, Energizing, and Engaging

    by Susan Fowler

    Senior consulting partner for the Ken Blanchard Companies, Susan Fowler, reveals that motivating people doesn’t work because they are already motivated. What does work is helping people understand why they are motivated. Her Optimal Motivation process shows leaders how to help people meet their needs for autonomy, connection and competence for long-lasting motivation.

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  • Image of Little Bets
    Image of Little Bets

    How Breakthrough Ideas Emerge from Small Discoveries

    by Peter Sims

    Bestselling author Peter Sims explores the value of taking small, experimental steps in developing breakthrough innovation. These little bets help determine direction while providing critical information from lots of little failures and from small significant wins. Sims shares examples of successful breakthrough innovators at work and the dramatic results of their efforts.

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  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

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  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

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  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

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  • Image of In Good Company
    Image of In Good Company

    How Social Capital Makes Organizations Work

    by Laurence Prusak, Don Cohen

    Cohen and Prusak explain how to build up the human connections (based on trust, mutual understanding and shared values and behaviors) that make up your company’s social capital — a critical challenge in the age of globalization, free agency and the virtual workplace.

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  • Image of The Attention Economy
    Image of The Attention Economy

    Understanding the New Currency of Business

    by Thomas H. Davenport, John C. Beck

    In today’s information-rich business world, the scarcest resource is not talent or technology — it’s attention. Managers face a double challenge: to learn how to get and hold the attention of employees and consumers and to learn when to parcel out their own valuable attention. This summary shows how capturing, managing and holding attention is key to the success of your business.

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