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  • Image of Pitch Perfect
    Image of Pitch Perfect

    How to Say It Right the First Time, Every Time

    by Bill McGowan, Alisa Bowman

    Renowned media coach Bill McGowan shows how to communicate with confidence during the pivotal moments of life. He offers Seven Principles of Persuasion to use to establish the right tone for the right message to the right person at the right time. Learn how to overcome common mistakes and implement a better way of communicating using effective verbal and nonverbal language.

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  • Image of Why Motivating People Doesn't Work ... and What Does
    Image of Why Motivating People Doesn't Work ... and What Does

    The New Science of Leading, Energizing, and Engaging

    by Susan Fowler

    Senior consulting partner for the Ken Blanchard Companies, Susan Fowler, reveals that motivating people doesn’t work because they are already motivated. What does work is helping people understand why they are motivated. Her Optimal Motivation process shows leaders how to help people meet their needs for autonomy, connection and competence for long-lasting motivation.

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  • Image of Little Bets
    Image of Little Bets

    How Breakthrough Ideas Emerge from Small Discoveries

    by Peter Sims

    Bestselling author Peter Sims explores the value of taking small, experimental steps in developing breakthrough innovation. These little bets help determine direction while providing critical information from lots of little failures and from small significant wins. Sims shares examples of successful breakthrough innovators at work and the dramatic results of their efforts.

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  • Image of The Power of Impossible Thinking
    Image of The Power of Impossible Thinking

    Transform the Business of Your Life and the Life of Your Business

    by Yoram (Jerry) Wind, Colin Crook

    The ability to see the world differently can create significant opportunities, as companies such as Southwest Airlines, FedEx, Charles Schwab and others have demonstrated. But even successful models can ultimately become a prison if they limit your ability to make sense of a changing world, in the way that major airlines failed to fully recognize the threat of upstarts such as Ryanair or that music companies failed to see the opportunities and threats of music file sharing.

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  • Image of Does IT Matter?
    Image of Does IT Matter?

    Information Technology and the Corrosion of Competitive Advantage

    by Nicholas Carr

    In a May 2003 article in the Harvard Business Review entitled “IT Doesn’t Matter,” Nicholas G. Carr introduced the idea that information technology (IT) does not provide a competitive advantage to companies in a strategic manner. In Does IT Matter?, Carr argues that IT has become a commodity, and because the very nature of strategy requires differentiation, IT cannot possibly qualify. IT can be used to supplement and improve strategy implementation, but it is not the foundation of a com

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