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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of 52 Essential Habits of Success
    Image of 52 Essential Habits of Success

    by Robert Stevenson

    According to Stevenson, if you spend a few minutes in the morning and the evening reviewing and contemplating a single essential successful habit for seven days, then by the end of 52 weeks you will have absorbed and incorporated all 52 habits into your life.

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  • Image of You Can't Lie to Me
    Image of You Can't Lie to Me

    The Revolutionary Program to Supercharge Your Inner Lie Detector and Get to the Truth

    by Janine Driver

    What if you could increase your salary by 15 percent and kick problems and worries to the curb simply by learning how to detect a lie the moment it starts? What if you had an easy-to-use test that tipped you off the instant someone held something back from you? No machine built to date has proven more effective than a well-trained human lie detector, says world-renowned body language expert Janine Driver, a former federal law enforcement investigator who has trained agents at the ATF...

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  • Image of The Art of Explanation
    Image of The Art of Explanation

    Making Your Ideas, Products, and Services Easier to Understand

    by Lee LeFever

    You've done the hard work. Your product or service works beautifully — but something is missing. People just don't see the big idea — and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. In this summary, author Lee LeFever provides a guide to helping audiences fall in love with your ideas...

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