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  • Image of Speed Review: Where's Your WOW?
    Image of Speed Review: Where's Your WOW?

    16 Ways to Make Your Competitors Wish They Were You!

    by Rick Frishman, Robyn Spizman

    McGraw-Hill, 169 pages

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  • Image of Speed Review: Edison on Innovation
    Image of Speed Review: Edison on Innovation

    102 Lessons in Creativity for Business and Beyond

    by Alan Axelrod

    Jossey-Bass, 178 pages

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  • Image of Groundswell
    Image of Groundswell

    Winning in a World Transformed by Social Technologies

    by Charlene Li, Josh Bernoff

    A Soundview Featured Book Review
    The groundswell is defined as a social trend in which people are using technologies to get what they need from each other instead of from companies. The authors explain the groundswell and then lay out basic tools to understand it. The final section of Groundswell shows how you can successfully make use of the groundswell within your company now and in the future. Solid research backs up this timely book.

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  • Image of Personality Not Included
    Image of Personality Not Included

    Why Companies Lose Their Authenticity--And How Great Brands Get it Back

    by Rohit Bhargava

    Personality can make your customers passionate about your brand. Personality inspires trust, and trust can build customer loyalty. In this social media era where identities are shaped as much by perception as communication, marketing becomes more about building relationships with customers than about traditional selling. Rohit Bhargava details the theory of personality and explains how to put it into action effectively.

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  • Image of The New Age of Innovation
    Image of The New Age of Innovation

    Driving Cocreated Value Through Global Networks

    by CK Prahalad, MS Krishnan

    In the new age of innovation and corporate growth, business processes must be able to smoothly connect consumers and resources and at the same time manage the necessities that ensure efficiency and flexibility. Managers must become skilled at real-time actions that are event and consumer specific. Leaders will need to imagine and inspire. To accomplish the transformation that companies are faced with in order to compete globally, Prahalad and Krishnan offer a strategic plan.

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  • Image of The Trillion Dollar Meltdown
    Image of The Trillion Dollar Meltdown

    Easy Money, High Rollers, and the Great Credit Crash

    by Charles R. Morris

    The Trillion Dollar Meltdown explains the arcane financial instruments, chicanery, policy misjudgments, dogmas and delusions that created the greatest credit bubble in world history. It also warns that continual denial and concealment could cause the crisis to stretch out for years if financial and government leaders continue to downplay the problem. Charles Morris helps readers understand how the world economy has been put on the brink — and the radically reshaped political/econo

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  • Image of Into the Unknown
    Image of Into the Unknown

    Leadership Lessons of Lewis and Clark's Daring Westward Expedition

    by Jack Uldrich

    Into the Unknown charts the lessons in leadership that were learned by Meriwether Lewis and William Clark during their two-and-a-half year adventure into the American Northwest. Against staggering odds, these unique men inspired such absolute loyalty in each other and in their group of explorers that they are still regarded as the most successful leadership team in American history. Consultant and author Jack Uldrich presents Lewis and Clark as examples of leaders who were able to take

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  • Image of Strategic Renaissance
    Image of Strategic Renaissance

    New Thinking and Innovative Tools to Create Great Corporate Strategies. . . Using Insights from History and Science

    by Evan M. Dudik

    In this insightful primer on corporate strategy development, Dudik shows why the traditional strategic goal of sustainable competitive advantage (SCA) is being replaced by a new goal: opportunity creation and exploitation (OCE). Dudik also explores the business application of a classic military strategy: the hammer and pivot.

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  • Image of Six Sigma
    Image of Six Sigma

    The Breakthrough Management Strategy Revolutionizing the World's Top Corporations

    by Mikel Harry Ph.D., Richard Schroeder

    Using examples of successful implementation of the Six Sigma Breakthrough Strategy at such companies as General Electric, AlliedSignal and Polaroid, Harry and Schroeder (both from the Six Sigma Academy, Inc.) lay out in detail the theory and practice of achieving the astounding level of quality (3.4 defects per million) at the heart of this approach.

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