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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Consultants & Advisers
    Image of Consultants & Advisers

    A Best Practice Guide to Choosing, Using and Getting Good Value

    by Harold Lewis

    In Consultants & Advisers, independent consultant Harold Lewis presents an accessible resource for individuals, businesses and organizations on how to get the best value from the consultants they hire. Throughout, Lewis answers many common questions about getting outside help, and illustrates his advice with examples of both good and bad practices. He also provides a thorough examination of everything involved, from picking consultants to writing contracts to solving problems. This

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  • Image of Why Great Leaders Don’t Take Yes for an Answer
    Image of Why Great Leaders Don’t Take Yes for an Answer

    Managing for Conflict and Consensus

    by Michael Roberto

    In Why Great Leaders Don’t Take Yes for an Answer, Harvard Business School’s Michael Roberto shows company leaders how to stimulate honest, constructive dissent; use it to improve decisions; then align their entire organization behind those decisions. Drawing on extensive research, Roberto shows how to promote candor, leverage an organization’s wisdom, and build consensus that leads to effective action. He also presents examples from history while exploring how real organizations make r

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  • Image of e-Profit
    Image of e-Profit

    High-Payoff Strategies for Capturing the E-Commerce Edge

    by Peter S. Cohan

    Cohan addresses both Internet skeptics and believers, offering tips and tactics that allow you to first identify the areas of your business processes that can be transformed by e-commerce technology, then create and implement a plan to make the technology work for you.

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  • Image of Differentiate or Die
    Image of Differentiate or Die

    Survival in Our Era of Killer Competition

    by Jack Trout

    Trout and co-author Steve Rivkin address what factors allow a company or product to stand out in an increasingly competitive (and global) marketplace, offering readers solid strategies to get above the crowds of competitors and generate the business required to stay there.

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  • Image of Clicks and Mortar
    Image of Clicks and Mortar

    Passion Driven Growth in an Internet Driven World

    by Terry Pearce, David S. Pottruck

    Pottruck, president and co-CEO of The Charles Schwab Corporation, and co-author Pearce maintain that although the rise of the Internet may seem to have transformed everything about the way business is done, the future still belongs to passionate companies who marry technology with the best qualities of people. In this summary, you will learn what it takes to compete in the new Internet-driven world and what you can do to transform your company into a dynamic, profitable enterprise.

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  • Image of Generations at Work
    Image of Generations at Work

    Managing the Clash of Veterans, Boomers, Xers, and Nexters in Your Workplace

    by Claire Raines, Ron Zemke, Bob Filipczak

    Four generations — Veterans, Boomers, Xers, and Nexters — are brought together in today’s workplace. This summary shows you how to overcome the clash of generations to create a cohesive, collaborative work environment.

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