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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Manager Redefined
    Image of Manager Redefined

    The Competitive Advantage in the Middle of Your Organization

    by Thomas H. Davenport

    In Manager Redefined, Tom Davenport and Stephen Harding explains that managers must build human capital and create employee engagement by managing them almost not at all. The authors view supervisors and managers as centers of insight and influence, underappreciated in many organizations, but endowed nevertheless with the potential to make dramatic contributions to enterprise success. They urge companies to think of their managers as potential sources of competitive advantage.

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  • Image of Eat People
    Image of Eat People

    and Other Unapologetic Rules for Game-Changing Entrepreneurs

    by Andy Kessler

    The era of easy money and easy jobs is officially over. Today, we're all entrepreneurs, and the tides of change threaten to capsize anyone who plays it safe. Taking risks is the name of the game — but how can you tell a smart bet from a stupid gamble? In this summary, Andy Kessler explains how the world's greatest entrepreneurs don't just start successful companies — they overturn entire industries, and he offers twelve surprising and controversial rules for these radical...

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  • Image of What's Holding You Back?
    Image of What's Holding You Back?

    10 Bold Steps that Define Gutsy Leaders

    by Robert J. Herbold

    Why do managers at all levels sacrifice corporate success by shying away from making the tough decisions? This executive book summary of What's Holding You Back? explores exactly why managers often hesitate to confront difficult issues and reveals the ten core principles of confident leadership, outlining proven tactics by which managers can confront their inner wimp and highlight their inner courage.

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  • Image of Disciplined Dreaming
    Image of Disciplined Dreaming

    A Proven System to Drive Breakthrough Creativity

    by Josh Linkner

    We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity — at all levels of an organization. This executive book summary of Disciplined Dreaming shows you how to create profitable new ideas, empower all your employees to be creative, and sustain your competitive advantage over the long term. Josh Linkner distills his years of experience into a 5-step process that will make creativity...

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  • Image of The Wisdom of Crowds
    Image of The Wisdom of Crowds

    Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations

    by James Surowiecki

    When individuals in a crowd are appropriately diverse, independent and decentralized, their aggregated decisions are surprisingly on point. With this knowledge, the power of groups can be used to find unknown answers and determine how to coordinate behavior and cooperate in all areas of society. Our everyday activities, our government and our economy are all affected by the power of crowds, and when things go awry, it is often because one of the key elements of an intelligent crowd is missing or

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  • Image of The Art of the Start
    Image of The Art of the Start

    The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

    by Guy Kawasaki

    In The Art of the Start, Guy Kawasaki writes that his goal is to help you use your knowledge, love and determination to create something great without getting bogged down in theory and unnecessary details. At Apple in the 1980s, Kawasaki turned ordinary consumers into evangelists. As founder and CEO of Garage Technology Ventures, he has field-tested his ideas with dozens of newly hatched companies. In this summary, Kawasaki takes you through every phase of creating a business, from ...

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