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  • Image of The New Experts
    Image of The New Experts

    Win Today's Newly Empowered Customers at Their 4 Decisive Moments

    by Robert H. Bloom

    Customers no longer care where or from whom they buy, which puts buyers in control of the entire purchase progression. Business strategy expert Robert Bloom identifies four decisive customer moments as part of a customer-centric solution in order to think like a buyer, deliver the benefits buyers want and ultimately achieve profitable growth.

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  • Image of Speed Review: The Extraordinary Coach
    Image of Speed Review: The Extraordinary Coach

    How the Best Leaders Help Others Grow

    by Kathleen Stinnett, John H. Zenger

    McGraw-Hill, 306 pages

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  • Image of Speed Review: Well Connected
    Image of Speed Review: Well Connected

    An Unconventional Approach to Building Genuine, Effective Business Relationships

    by Gordon S. Curtis, Greg Lewis

    Jossey-Bass, 230 pages

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  • Image of The Truth About Leadership
    Image of The Truth About Leadership

    The No-Fads, Heart-of-the-Matter Facts You Need to Know

    by Barry Z. Posner, James Kouzes

    Leadership experts James Kouzes and Barry Posner share 10 time-tested fundamental truths about leadership and becoming an effective leader. These principles can be especially valuable to both new leaders and experienced leaders in transition.

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  • Image of It's Your Ship
    Image of It's Your Ship

    Management Techniques from the Best Damn Ship in the Navy

    by D Michael Abrashoff

    Some unique insight into hands-on management comes from Captain D. Michael Abrashoff who shares his experiences commanding a guided missile destroyer. While the ship's systems and technologies were cutting-edge, many of the practices and protocols were outdated and inefficient. Abrashoff's primary focus to make his warship more effective was getting the most from his crew.

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  • Image of Six Pixels of Separation
    Image of Six Pixels of Separation

    Everyone Is Connected. Connect Your Business to Everyone.

    by Mitch Joel

    In Six Pixels of Separation, digital marketing expert Mitch Joel integrates digital marketing, social media, personal branding and entrepreneurship in a clear, entertaining and instructive way that everyone can understand and apply. Through the use of timely case studies and fascinating stories, he offers a complete set of the latest tactics, insights and tools that will empower you to reach a global audience and consumer base — and, best yet, you can do this pretty much for free.

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  • Image of Re-Thinking the Network Economy
    Image of Re-Thinking the Network Economy

    The True Forces That Drive the Digital Marketplace

    by Stan Liebowitz

    Economist Liebowitz explains why the dot.com bust was inevitable, despite the declarations of many people — from respected academics and risk-conscious venture capitalists to stock brokers and investors — who should have known better. The theme of this summary, however, is not, “I told you so!” but rather “Here’s what will work.” The Internet does offer many incredible business opportunities, Liebowitz writes, as long as businesspeople and their advisors don’t ignore the traditional, fundamental

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  • Image of Blockbusters
    Image of Blockbusters

    The Five Keys to Developing GREAT New Products

    by Richard R. Reilly, Gary S. Lynn

    All companies, no matter what size or in what industry, need to generate innovative new products and services if they are to succeed. One innovative product can alter the future of a single company, lead to entirely new families of products, and may even usher in a whole new industry. In Blockbusters, Lynn and Reilly share the results of their exhaustive study of highly successful new product development teams. The study, as shown in detail in this summary, reveals the five critical pra

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  • Image of The Influentials
    Image of The Influentials

    One American in Ten Tells the Other Nine How to Vote, Where to Eat, and What to Buy

    by Ed Keller, Jon Berry

    This groundbreaking book by two consultants from the RoperASW marketing firm identifies the real people around whom marketing strategies, such as word of mouth, revolve. Who are these real people? They are the most influential Americans — the ones who tell their neighbors what to buy, which politician to support and where to vacation. They aren’t necessarily who you expect. They aren’t the richest 10 percent or the best educated 10 percent. They aren’t the early adopters who are always the first

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