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  • Image of Mavericks at Work
    Image of Mavericks at Work

    Why the Most Original Minds in Business Win

    by William Taylor, Polly LaBarre

    A Soundview Featured Book Review
    The old adage of “business as usual” is beginning to lose its steam as the old guard loses its ground and the new guard, or mavericks, begin to take control. In a world where innovation is becoming more of a necessity and less a pleasant surprise, the only way to stand out from the crowd is to stand for something truly original.

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  • Image of Leading With Character
    Image of Leading With Character

    Stories of Valor and Virtue and the Principles They Teach

    by John J. Sosik

    Leading With Character offers a unique collection of fascinating stories about 25 famous leaders from business, history and pop culture such as John F. Kennedy, Brian Wilson, Rosa Parks, Joe Namath, Pat Tillman and Nelson Mandela to name a handful.

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  • Image of Wikinomics
    Image of Wikinomics

    How Mass Collaboration Changes Everything

    by Don Tapscott, Anthony D. Williams

    Using the collaborative-software “wiki” concept as their theme, the authors address how the Internet’s social network offers new, decentralized ways to produce content, goods, services and profit.

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  • Image of The How of Wow
    Image of The How of Wow

    A Guide to Giving a Speech That Will Positively Blow 'Em Away

    by Tony Carlson

    Communications expert Tony Carlson knows what it takes to electrify audiences and make a lasting impact. In The How of Wow, he shares tips on getting attention, empathy and respect from audiences; developing a bigger and better stage presence; and making every speech a memorable and powerful experience for you and your audience alike. Giving speeches is a great way to get recognized and build your personal brand. Tony Carlson helps you gain and enhance your reputation as a public speake

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  • Image of No Substitute for Victory
    Image of No Substitute for Victory

    Lessons in Strategy and Leadership from General Douglas MacArthur

    by Donna Kinni, Theodore Kinni

    Gen. Douglas MacArthur’s extraordinary life of leadership spanned more than six decades in the military, education, public administration and business sectors. In No Substitute for Victory, business writers Theodore Kinni and Donna Kinni distill powerful leadership lessons from MacArthur’s life and career — lessons you can use, no matter where you lead and what you intend to accomplish. Their book reveals what MacArthur knew about setting the right goals; building sleek, fast-response o

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  • Image of Brand Hijack
    Image of Brand Hijack

    Marketing Without Marketing

    by Alex Wipperfurth

    In Brand Hijack, marketing consultant Alex Wipperfürth offers a practical how-to guide to marketing that finally engages the marketplace. It presents an alternative to conventional marketing wisdom, one that addresses familiar industry crises such as media saturation, consumer evolution and the erosion of image marketing. The purpose of Brand Hijack is to demystify the modern brand and make the next generation of marketing both practical and actionable. Brand hijacking relies o

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  • Image of Speed Review: No!
    Image of Speed Review: No!

    How One Simple Word Can Transform Your Life

    by Jana Kemp

    AMACOM, 226 pages

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