Browse Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

    View Details

  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

    View Details

  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

    View Details

  • Image of Hidden Value
    Image of Hidden Value

    How Great Companies Achieve Extraordinary Results with Ordinary People

    by Jeffrey Pfeffer, Charles A. O'Reilly

    Obsessed with recruiting and retention? Stanford professors O’Reilly and Pfeffer demonstrate why it’s perhaps even more important to focus on the assets you already have.

    View Details

  • Image of How Digital Is Your Business?
    Image of How Digital Is Your Business?

    by David J. Morrison, Adrian J. Slywotzky

    Being digital is more than setting up a separate e-business or wiring your employees, write the authors. It means developing a business model that creates and captures profits in new ways.

    View Details

Recently Viewed Categories