Book Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

    View Details

  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

    View Details

  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

    View Details

  • Image of Winners Never Cheat
    Image of Winners Never Cheat

    Everyday Values We Learned as Children (But May Have Forgotten)

    by Jon Huntsman

    Jon M. Huntsman started with practically nothing, and built a world-class business that carried him to Forbes’ list of America’s wealthiest people. In Winners Never Cheat, Huntsman, chairman and founder of Huntsman Corp., the world’s largest privately held chemical company, presents the principled lessons he has learned and followed throughout his lifetime. He also explains how business can return to the days when your word was your bond, a handshake was sacred, and swarms of lawyers we

    View Details

  • Image of Tough Management
    Image of Tough Management

    The 7 Ways to Make Tough Decisions Easier, Deliver the Numbers, and Grow Business in Good Times and Bad

    by Chuck Martin

    Faced with shrinking budgets, smaller staffs, shorter deadlines, more demanding customers and an unrelenting call for innovation and growth, many executives need a fresh, bottom-line approach designed for what really works in today’s business environment. This new approach is what business strategist and CEO of NFI Research Chuck Martin offers in Tough Management. Based on more than two years of surveys of more than 2,000 senior executives and managers, this summary provides managers wi

    View Details

  • Image of Who Really Matters
    Image of Who Really Matters

    The Core Group Theory of Power, Priviledge, and Success

    by Art Kleiner

    While Enron, Tyco and others have given the concept of the Core Group a bad name, bestselling author Art Kleiner explains in Who Really Matters that companies need Core Groups to supply the energy and direction they require to be successful. By observing the Core Group’s members’ day-to-day activities, communications and management decisions, Kleiner argues that the astute employee can recognize decisions before they are made, and can be ready to react to change. Eventually, if that per

    View Details

  • Image of Off the Cuff
    Image of Off the Cuff

    What to Say at a Moment's Notice

    by Anne Cooper Ready

    To help readers build up their confidence when asked to just “say a few words,” writer and communications coach Anne Cooper Ready offers them a useful combination of encouragement and preparation to face impromptu speaking in Off the Cuff. In an easy-to-reference guidebook that helps readers put words together that motivate, direct, entertain, and get a point across, Ready teaches both the basic and advanced skills that are needed to solve communication challenges ranging from apologies

    View Details

  • Image of The Underdog Advantage
    Image of The Underdog Advantage

    Using the Power of Insurgent Strategy to Put Your Business on Top

    by David Morey, Scott Miller

    The Underdog Advantage is about a set of principles that have been proven to win and to build a winning attitude, character and culture in the most difficult circumstances. These are principles that can drive your business, marketing and communication strategies and transform your company. And they can transform your career. Established and refined over centuries of military and political experience, these principles have worked on the battlefield and at the ballot box, and strategy con

    View Details

Recently Viewed Categories