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  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

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  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

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  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

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  • Image of Winners Never Cheat
    Image of Winners Never Cheat

    Everyday Values We Learned as Children (But May Have Forgotten)

    by Jon Huntsman

    Jon M. Huntsman started with practically nothing, and built a world-class business that carried him to Forbes’ list of America’s wealthiest people. In Winners Never Cheat, Huntsman, chairman and founder of Huntsman Corp., the world’s largest privately held chemical company, presents the principled lessons he has learned and followed throughout his lifetime. He also explains how business can return to the days when your word was your bond, a handshake was sacred, and swarms of lawyers we

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  • Image of Tough Management
    Image of Tough Management

    The 7 Ways to Make Tough Decisions Easier, Deliver the Numbers, and Grow Business in Good Times and Bad

    by Chuck Martin

    Faced with shrinking budgets, smaller staffs, shorter deadlines, more demanding customers and an unrelenting call for innovation and growth, many executives need a fresh, bottom-line approach designed for what really works in today’s business environment. This new approach is what business strategist and CEO of NFI Research Chuck Martin offers in Tough Management. Based on more than two years of surveys of more than 2,000 senior executives and managers, this summary provides managers wi

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  • Image of StrikingItRich.com
    Image of StrikingItRich.com

    Profiles of 23 Incredibly Successful Web Sites...That You've Probably Never Heard Of!

    by Jaclyn Easton

    If the returns from your Web site are less than expected, let Easton give you valuable pointers that will boost your site profits. She suggests ways to attract customers, give them choices, and get them to buy. Most helpful, she checked on more than 200 companies to learn how they make money, then tells you what you can learn from them. A very helpful feature is to visit some of the sites she profiles, to see for yourself how they do it.

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  • Image of Soaring with the Phoenix
    Image of Soaring with the Phoenix

    Renewing the Vision, Reviving the Spirit, and Re-Creating the Success of Your Company

    by Jerre Stead, James Belasco

    Belasco and Stead spell out a step-by-step way to renew your company. You will learn to be a Phoenix leader, lifting your company from the ashes of its past and preparing it to soar. Here's a sample of the authors' thinking: "We are all connected to vast networks of customers; to be successful, we must create success for these customers." Summing up, the authors tell you not to try to change the present. Instead, create the future.

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  • Image of Listening to Conflict
    Image of Listening to Conflict

    Finding Constructive Solutions to Workplace Disputes

    by Erik Van Slyke

    This will prepare you to resolve those disruptive disputes in your company. You will learn to listen -- and hear what people don't say as well as say. You will discover what sets you off in anger and how to change this behavior. Finally, you'll understand what to do if you can't reach a constructive resolution to a dispute.

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